The iPhone 5 is touted to be the biggest smartphone (in terms of features!) released till date and the rumors also point in the same direction. The latest news on the block is that Facebook is going to be integrated into the new iOS which will run on the iPhone 5. This seems like a smart move from both Facebook and Apple’s perspective. Facebook hasn’t been having such a good year and the Apple boost seems like just the pick-me-up that the networking site needs to get back into the news.

Improved User Experience
User experience is something which both Facebook and Apple pride themselves on. Ever since Facebook was introduced, constant changes are being made to ensure that the user is not only kept interested, but the usability of Facebook is also increased. There is no need of highlighting the effectiveness of the improvements. Facebook is heading towards the one billion mark, which experts believe would be reached in August.
However, the mobile app from Facebook is patchy, slow and unreliable. Users have been complaining about the eons of miles between the web version and mobile version of Facebook. Integrating Facebook into the iPhone will improve both iPhone 5 and Facebook in more ways than one.
Benefits for Apple
Facebook is THE social networking site on the internet today. Social networking is used synonymously with Facebook and a smartphone which offers Facebook integrated into its operating system is indeed a bonus. People will definitely love the concept and there have been encouraging signs on social networking sites about this news. Not that Apple needs Facebook’s help in making the iPhone 5 a hit, but the fact is that Apple is not as strong as it was expected to be.
The Galaxy SIII has exceeded all expectations. More and more smartphone enthusiasts are opting for the SIII over the existing iPhone. There is a rumor making rounds which suggests that the brilliance of the SIII has delayed iPhone 5’s release as Apple is trying to further improve the specifications to counter the challenge thrown by SIII. The integrated Facebook might just be the cherry on the top smartphone consumers are looking out for.
Benefits for Facebook
Ever since Facebook went public, market veterans are questioning the move. Some say that the company is too young to go public while others are questioning its sustainability. Overall, the going has been tough for Facebook and they are looking for something which will give it a leg up the popularity ladder. The iPhone 5 is expected to break all the previous sales records. Facebook will also be extensively used by almost all those users.
Mobile Boost for Facebook
Facebook has been struggling to update its mobile app for a while now. If it is integrated in the operating system, then it will definitely be faster, better and offer an elevated user experience. The mobile version of Facebook in iPhone will be far better than it is on any other mobile device. The combination of the best social networking site’s app and (probably) the best smartphone ever will definitely boost both parties’ reputation and finances.




