The Apple team and experts were scoffing at Samsung when they attempted to take a potshot at Apple with their new Galaxy S3. Even though the Galaxy series, based on Android operating system, has been very successful, the S3 was never expected to be a serious competitor to the iPhone 5, which would soon be launched. Some even went to the length of claiming that Samsung was releasing the S3 before iPhone 5 to clock some sales. But once the S3 was available in the market, perceptions changed.
After Samsung released the S3, Apple seems to have realized that it needs to take the Galaxy newbie more seriously. They seem to have adjusted their strategy after realizing that high quality hardware will not make the phone a winner. They are now focusing on the software part of the new iPhone to introduce never-before-seen features.
Improvements Expected on The Software Side
The iOS is without doubt, one of the top mobile operating systems. But the Android Ice Cream Sandwich has given it a run for its money. The features are excellent, and the speed is as good as the iOS. Google recently launched its Jelly Bean 4.1 version as well and it looks fabulous. If that will be provided to S3 users, Apple needs an Ace up their sleeve to make the new iPhone tick with the smartphone consumer base.
New Maps, Siri and Mobile Wallet
The latest software features which can be definitely expected on the new iPhone are a new maps application, a more interactive and efficient Siri and also a NFC based mobile wallet. Although the mobile wallet feature cannot be confirmed, a new Siri and Maps app will definitely feature in the iPhone 5. Apple recently acquired a Maps provider company just for this reason and we can expect advanced navigation options, 3D maps and many other new features.
iPhone 5 to Feature a New Ultra Thin Display?
There have been rumors about the new iPhone coming with Apple’s latest display fad, the retina display. However, latest reports suggest that Apple is using a new touch screen technology which is different from the ones being used in the current Apple products: iPad, iPod and iPhone. An analyst, Brian White, noted that there was a noteworthy drop in the shipments of Wintek, Apple’s long time display supplier. He reasoned out that Apple was moving on from technology provided by Wintek to better touch screen techs like in-cell sensing technology, which we will see in the new iPhone.
The Design Rumors Reaffirms the Thin Screen News
There were rumors floating around about the new iPhone being thinner and taller. A supposed video leak which showcased the new iPhone showed that it was indeed taller and also thinner. An ultra-thin display will go a long way in reducing the thickness of the iPhone, especially if it is coupled with a thinner battery. The in-cell technology, which is probably the technology on which the new iPhone displays will be based on, will also contribute in reducing the thickness of the screen.